Bullshit ‘Study’ Says Democrats Drink Better Beer Than Republicans

Beer Graphic Based on Scarborough Research Data

U.S. Democrats are significantly more likely to drink a micro-brewed beer than their Republican counterparts, according to some data from Scarborough Research that was crunched by NationalJournal.com.

This Urban Beer Nerd is calling bullshit. Common sense tells me that your taste buds have absolutely nothing to do with your political persuasion. (Brand loyalty might, and one political party may be more drawn to a specific beer brand than another party, but that’s a different story than the one presented in National Journal post.)

The “study” is reportedly based on interviews with 200,000 adult Americans, but I couldn’t find any more information on the survey base on Scarborough’s website, which, by the way, looks like it was designed by a seventh grader in 1996.

From the National Journal:

“Americans who most often drink Dos Equis are in the middle-of-the-road while drinkers of Heineken’s flagship brand are strongly Democratic. Samuel Adams drinkers are strongly Republican, and more likely to vote.”

Yeeeeeaaaaah, right. Visit NationalJournal.com for more misleading conclusions. Or check out a few more data points I pulled myself from the data graphic you see above—but, please, take them with a grain of salt.

  • Bud Light (blech) was the single most popular beer among those surveyed, which tells you something about the demographic of the survey base—respondents probably don’t read this blog.
  • Democrats are more likely to drink good beer, or “micro brew” beer, than Republicans. And those Democrats who do drink craft beer are likely to vote in the Presidential election.
  • The vast majority of Sierra Nevada drinkers surveyed say they plan to vote in the election, while most of the Lone Star beer drinkers (double blech) say they will not vote.

Ah, “studies.” I’m still amused by the one that suggests curved beer glasses make you drink faster. Shit, studies like these make me drink faster—and more often.

UBN

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